“Product liability is the “scariest type” of marijuana claim because not only is it an issue of public safety, but if a claim is disputed it can lead to up to two years of litigation, and is most likely to put a company out of business, said Ronnie Cabral, cannabis group practice leader at San Francisco-based wholesale broker Crouse & Associates Insurance Services.”
Creating cannabis infused foods without a clear way to distinguish them definitely creates a liability and public safety issue, but this issue is easy to fix! Brands can mark their edibles with Cannacals™ -edible green cross designs specifically designed for cannabis infused foods- so they don’t get mixed up with regular food. The green cross is an easy to recognize symbol for cannabis that helps people #SpotThePot.
As more states legalize cannabis the issue of marking edibles will only continue to grow, and if it isn’t addressed so will talk of banning infused foods. Marking edibles is a proactive step your cannabusiness can take toward a safe, responsible industry that is capable of facing problems head on and creating effective solutions.